After years of technical research and development and market cultivation, electric toy cars have become the main products in boys' toys. In the toy code products of customs export commodities "other toys and models with power devices", electric toy cars account for a relatively high proportion. According to According to the analysis of the situation held by the Guangdong Toy Association, it is estimated that the proportion of electric toy cars in this coded product is about 70%. Therefore, through the comprehensive analysis of customs export statistics, we can calculate the following markets for this product:

In 2008, my country exported "other toys and models with power devices" toy products of US$903 million, but in fact, the products of toy cars without power devices - such as car models made in proportion - accounted for the proportion of toy cars It is quite large and usually has a high price. According to the fact that toys made in China account for about 70% of the world market, and the statistical value of product export is the ex-factory price of the product, the retail price in the international market will be several times that of the product exported overseas. According to such market facts and a conservative calculation method, the following conclusions can be drawn: In 2008, the combined export of my country's electric toy cars and model cars is estimated to exceed 1 billion US dollars. Generally speaking, when overseas retailers import toy products worth one yuan in China, the market price will rise sharply to one dollar after returning to China. Based on this conservative estimate, the sales of the world toy car market will exceed 5 billion US dollars.

Specific to the domestic market sales, although electric toy cars and car models are important products in toy products and the main products in boy toys, how much is the annual market sales? If 70% of China's toy products are exported and the situation of all parties is comprehensively analyzed, a conservative method is also adopted to estimate that it will reach more than 700 million US dollars. If it is converted into RMB, the domestic toy car market sales will exceed 4.5 billion yuan.